Electricians Digital Benchmarks: Inland Northwest
We analyzed 7 electrical contractors across Spokane, Spokane Valley, Post Falls, and Coeur d'Alene to measure their digital maturity.
7
Businesses Analyzed
Inland Northwest
4.8
Avg Google Rating
Range: 4.5 – 5.0
217
Median Reviews
Avg: 230
0%
Have a Website
0 of 7
Key Findings
100%
of businesses have no discoverable website at all.
These businesses rely entirely on Google Maps and word-of-mouth. A basic website with service pages would immediately improve their visibility.
Only 29%
are running Google Ads, despite operating in a competitive local market.
Low ad adoption means early movers capture disproportionate search traffic. The businesses running ads are likely pulling customers from the 80% who aren't.
14%
score below the regional average of 4.8 stars on Google.
Ratings below 4.5 stars significantly reduce click-through from Google Maps listings.
Digital Presence Distribution
Google Ads Adoption
See where your business stands
Get your free digital maturity report. We'll score your business across 12 categories and show you exactly where you rank against your local competitors.
Get Your Free ReportMethodology
These benchmarks are based on an analysis of 7 electricians businesses across Spokane, Spokane Valley, Post Falls, and Coeur d'Alene. Data was collected from Google Business Profile listings, company websites, and public advertising signals in March 2026. Businesses were evaluated on digital presence signals including review volume, rating, website presence, and advertising activity. Results are aggregated and anonymized.